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Episode #25:Â The Business, Science & Art of Dogs with Collin Armstrong of Dogonomist
This week on the Juniper podcast we’re talking to Collin Armstrong, the creator of Dogonomist, a newsletter featuring trends and insights driving the business of dogs.
In this episode, we discuss some unconventional businesses and untapped opportunities in the pet space. We also get into:
- Why Collin started Dogonomist [2:00]
- New paths to dog ownership [5:00]
- Dog friendly cities vs. less dog friendly places [12:30]
- Pet fashion & Halloween costumers [15:00]
- The nuances of dog training trends [19:30]
- How the cost of ownership vary by breed [26:30]
- Collin’s ideas for what’s next in the pet space [35:00]
Tune in to hear a conversation with the founder of one of our favorite newsletters in the pet space.
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Stream The Podcast Here:
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Highlights from the episode:
- Dog domestication — 1:15 — I've had dogs my whole life. They've been super special. It's one of the things that's fascinated me forever is how we, as humans, have brought a wild creature into the home to create this loyal, unconditional love and this bond.
- Pet business opportunities — 16:14 — If we do it for ourselves and we haven't done it for pets, it's a billion dollar business.
- Thinking critically about what dogs we get — 30:02 — If people really understood what kind of hardship it could bring on a month to month basis or even annual basis, I think a lot of people will reconsider dog ownership, or what kind of dog breed they choose. And I think it would help some of these other dog breeds have a chance at not facing extinction.
- Emotional decision making— 35:44 — You take it for face value, and then you really have to sit and think how it's all connected, how are people making decisions, because at the end of the day, everything happens because humans are making these, a lot of times, emotionally driven decisions, not really thinking pragmatically. A lot of it is emotion, so how can we meet them there and better educate them to make smarter decisions, or build businesses catered to them?
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Hey, pet professionals!
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